#HEALTHYREWARDS #LONGEVITYFINANCE
& #MARKETPLACE

#B2B2C Wellness company working with its B2B SHARED VALUE partners to digitally improve customers health

#SaaS platform to ENGAGE customers

#Provide solutions to IMPROVE PERSISTENCY issue for its B2B partners

WYH now ventures to become Health Engine under Ayushman Bharat Digital Mission and create a unique B2B Health Marketplace.

17

Insurance Clients

14

Pharma Clients

18

Insurance Intermediaries

5

Hospitals, Diagnostic Chains & 400+ Clinics

30 Mn+

Users

25 Mn+

App downloads 4.8 Ratings

12.8 Mn+

Reward Winners

5000

Merchants

Specialization

Specialization

Specialization

Specialization

Our Patrons

Our Patrons

WYH Tools

 

AI Generated Health Score Using Facescan: Assesses health based on facial analysis. This involves analyzing facial features to infer potential health indicators.

AI-Based Smart Report & Predictive Analysis: 
AI-powered smart reports analyze health data, generate insights, and provide personalized recommendations, enabling better decision-making and proactive healthcare management.

AI-Powered Dietary Assistant: Provides personalized dietary recommendations and guidance based on AI algorithms.

AI Skin Analysis Tool: Analyzes skin images to provide insights into skin health and potential concerns.

Cough Analysis: It is the process of examining the sound, frequency, and characteristics of coughs to gain insights into a person’s health.

Voice Analysis: It analyze speech patterns, tone, pitch, and other vocal attributes. to extract meaningful insights about a person’s identity, emotions, health, or psychological state.

Eye Scan Analysis: It involves the examination of images or videos of the eye—such as the retina, iris, or pupil—to detect diseases, verify identity, or assess cognitive and emotional states.

Hair Assessment: With our AI-driven Hair Health Assessment, you can analyze hair density, scalp condition, and early signs of hair thinning—all through a quick, camera-based scan.

Heart Health Analysis: With our AI-powered Heart Health Assessment, you can quickly measure key indicators like heart rate and rhythm using just your smartphone camera. No wearables or clinic visits needed.

Oral: With our AI-powered Oral Health Assessment, you can scan for signs of gum issues, cavities, plaque buildup, and more—right from your smartphone.

Joint & Spine Assessment: Using just your smartphone camera, this quick scan analyzes your posture, alignment, and joint mobility to identify potential issues before they become serious.

 

Activity Tracking (Step, Sleep, Sit, Stand): Tracks physical activity levels throughout the day.

Health Vault: Secure storage for health-related information and data.

Habit Tracker: Monitors and helps build healthy habits.

Menstrual Cycle Tracker: Tracks menstrual cycle phases and related symptoms.

Cholesterol and Blood Sugar Tracking: Monitors levels of cholesterol and blood sugar.

Heart Rate Tracking: Monitors heartbeats in real time to assess fitness, stress, and overall cardiovascular health.

SpO2 Tracking: Measures blood oxygen levels to monitor respiratory health, fitness, and overall well-being.

Stress Tracking: Analyzes physiological signals and manage stress levels in real time.

Respiratory Rate Tracking: Monitors number of breaths per minute to assess lung function, and support overall respiratory health.

Posture Tracking: Monitors body alignment and movement to detect poor posture and prevent musculoskeletal issues.

Focus & Productivity Tracking: Monitors attention, and work patterns to optimize focus, and enhance overall productivity.

Daily Emotion Tracking: Monitors mood fluctuations to identify emotional patterns and support mental well-being.

Allergy Tracking: Monitors environmental factors, symptoms, and triggers to help manage / prevent allergic reactions.

Genetic Risk Tracking: Assess an individual’s predisposition to certain diseases or enabling personalized preventive care.

AI BMI Tracking: It evaluates a person’s body weight relative to their height to determine whether they are underweight, normal weight, overweight, or obese.

 

Disease Management: Comprehensive strategies to help individuals manage chronic illnesses effectively, enhancing their quality of life.

Wellness Programs: Organized activities and resources aimed at promoting overall health and well-being, including fitness, nutrition, and lifestyle education.

Post-discharge Care: Support and follow-up services provided to patients after hospital discharge to ensure a smooth recovery and prevent readmission.

Yoga/Meditation: Practices focused on physical, mental, and spiritual wellness through mindful movement and relaxation techniques.

Webinars: Online seminars designed to educate participants on various health topics, providing valuable information and interactive engagement.

Doctor Consultation: Professional medical advice and assessment offered by healthcare providers to address patients’ health concerns and treatment options.

OPD Tie-up: Collaborative arrangements with outpatient departments to streamline patient referrals and enhance access to specialized healthcare services.

Mental Wellness: Initiatives and resources aimed at supporting mental health, including counseling, workshops, and self-care practices. 

X-Ray Reading: As a second opinion, AI-based X-ray reading tools detect abnormalities with speed and accuracy, aiding in faster diagnoses and improved radiology efficiency.

Symptom Check: AI evaluates symptoms to assess health risks, suggest possible conditions, and guide next steps for timely care.

Insight on Smoking & Drinking habits: It involves study of an individual’s tobacco and alcohol consumption patterns to assess health risks, predict behaviors, and provide recommendations for habit management.

Engagement & Support

Use Cases for Insurance Companies

Use Cases for Insurance Companies

Use Cases for Pharma

Use Cases for Pharma

Process Flow

Use Cases for Pharma

Use Cases for Hospitals

Use Cases for Hospitals

Sales

Sales

Our Range of Solutions

Our Range of Solutions

Offering Gamut Of Services - Platform Structure

Offering Gamut Of Services - Platform Structure

Results

Results

Behavioral Science​

Behavioral Science

“SOFTWARIZATION”

About PDP​

About Us

Our team has developed a universal operating platform for the healthcare industry that can be adapted to a global scale. The platform’s foundation is anchored on three fundamental principles:

Clinical Science

Artificial Intelligence

Consumer Behaviour

The principal objective of this initiative is to cultivate transparency, accountability, and trust among stakeholders within the healthcare ecosystem by transforming their data into purposeful and actionable insights in real-time.The centerpiece of this operating platform is centered around enhancing consumer health outcomes. This, in turn, will provide the groundwork for creating innovative healthcare products capable of bringing revolutionary changes to the entire healthcare ecosystem.

Existing Solutions are Limited

Existing Solutions are Limited

1. Analytics Baseline

All plans leverage analytics engines to pinpoint individual member care gaps (adherence gaps)

2. Nudges

All plans leverage analytics engines to pinpoint individual member care gaps (adherence gaps)

3. Smart Nudges

Some plans utilize advanced services that harness ’Responsiveness likelihood models’ to optimize engagement. These approaches increase adherence rates, but still only resonate with members predisposed to act. The labor-intensive nature of maintaining the models slows the value delivery and poses scalability challenges.

4. Incentive Programs

Plans often reward guideline compliance through “Incentive Programs”. These programs are costly and may lead to negative ROI. Thus plans usually cap them to critical metrics

WYH Health Behavior Management

WYH Health Behavior Management

Harmonize Member Data

Claims, gaps in care SDOH Demographics etc.

Behavioral Models

EBR: Electronic Behavioural Record

Member Specific

Automatic Engagement Complexity

Continuous Learning

Automatically pinpoint psychological barriers to action and communicates personalized messages tailored to these barriers. The approach engages all members effectively, even those facing significant obstacles

Fully Integrates into the Plan’s Ecosystem

Fully Integrates into the Plan’s Ecosystem

Unique Scientific and Software Based Approach

Unique Scientific and Software Based Approach

  • Being fully software based, WYH offers rapid deployment and the flexibility to efficiently scale up, accommodating any number of members, barriers and measures
  • Software interface provides the plans SMEs with hands-on workflow, including immediate and constant feedback on the efforts effectiveness

Competitive Edge Deepens as Time Progresses

Competitive Edge Deepens as Time Progresses

Competitive Edge Deepens as Time Progresses

Competitive Edge Deepens as Time Progresses

Persuade – Don’t Nudge

Persuade – Don’t Nudge

  • Nudges don’t provide a sustainable, year over year solution for health plans
  • Nudges are effective for the low hanging fruits and not the chronically non adherent
  • Behavioral Economics (mPulse) are effective as long as an incentive is provided (some measures are on-going, or year over year)
  • Health plans cant address only the easy population and provide incentives all the time for all the measures

Business Goal

Improved Measures

  • Medication Adherence
  • Preventive Statins
  • Flue Shot
  • Colorectal Cancer Screening
  • Breast Cancer Screening

How to Persuade?

However…​

However…

There are an endless hidden variables in the data which an give an excellent estimation

Uncovering Member Motivations to Drive Adherence

Uncovering Member Motivations to Drive Adherence

  • Struggling to pay
  • Not a priority
  • Relying on the system
  • Expensive co-pay
  • Low Income
  • Below the poverty line
  • Complex Regiment
  • Anxiety
  • Frustration
  • On an injectable
  • High risk of complications
  • Multiple chronic conditions
  • Misunderstand Risk
  • Low Urgency
  • Unaware of risk
  • Low health literacy
  • One chronic condition
  • New to condition

WYH Operational KPIs

WYH Operational KPIs

6 Weeks

From signed contract to Go-Live

34%

Of members engaged with the messages

3 -> 5

Increase in number of measures

10X

Reduced vendor costs (PMPM)

WYH Clinical Outcomes KPIs

WYH Clinical Outcomes KPIs

2%

Increase in WYH adherence rates for Hypertension and high cholesterol

1%

Increase in WYH adherence rates for Diabetes

1%

Increase in SUPD adherence rates

2%

Increase in SPC adherence rates

SAMPLE DASHBOARD

SAMPLE DASHBOARD

Program Framework​

Program Framework

WYH has built a robust Interoperable and Scalable system for Payers with  highest data security standards

WYH has built a robust Interoperable and Scalable system for Payers with highest data security standards

Interaction Flow

Interaction Flow

Customised Care Plan/ Journey

Customised Care Plan/ Journey

Patient Discharged in Stable condition

Key Outcomes of the program​

Key Outcomes of the program

Primary goal of the program is reducing the incidence rates of hospitalisations and providing end to end care to the consumers basis their medical conditions and severity of their illness.

Creating an ecosystem of medical care for patients with the principles of value based healthcare.

Sample Platform

Sample Platform

Benefits to the Insurance Company

Benefits to the Insurance Company

PDP has shown the below results in a period of 1 year

PDP has shown the below results in a period of 1 year

2.5X ROI shown post 1 year of PDP =

How We Add Value

How We Add Value

Reports and Insights

Reports and Insights

Insights

Operational Insights

Financial Impact Insights

Trends & Patterns Analysis

Patient Satisfaction Survey

HRA  Trends and Analysis

SDoH Analysis and Trends

Adherence and Compliance reports

CASE STUDY

Claims Ratio reduction for a Large Private General Insurer in India

Case Study

Case Study

Example of a Patient Journey with High Severity of Illness with customised touchpoints

Results – Impact Vs. Control​

Results – Impact Vs. Control

% Difference of Statin Adherent Members Vs. Control

Setting Up​

Setting Up

Ready in 6 weeks

The Founding Team

The Founding Team

15+ Years of experience in product design and Online consumer behavior, he is a pioneer, an entrepreneur, and a strategist.

An INSEAD alum with over 17 years of dynamic leadership, a veteran of Tata Motors and ICICI Lombard. He’s known for industry-first innovations in motor, insurance, and health tech

Qualified Chartered Accountant with extensive experience in product pricing and analysis.

15+ Years of experience in product design and Online consumer behavior, he is a pioneer, an entrepreneur, and a strategist.

Qualified Chartered Accountant with extensive experience in product pricing and analysis.

Rochester University PG with 15+ years of design expertise and over a decade experience at reputable companies.

The Founding Team

The Founding Team

Rochester University PG with 15+ years of design expertise and over a decade experience at reputable companies.

3 decades of experience, capital markets veteran and ex-CEO of reputed companies like YES Securities, Kotak Securities and IIFL.

Management Team

Management Team

Dr. Pratibha Karande

Medical Director

Experienced medical professional with 22+ yrs experience in medico marketing, healthcare digital marketing

Shruti Wagh

Program Director

Nutritionist with a 6 years experience in the Value Based Healthcare network. Having worked with the Payer and Provider network for Post Discharge Care coordination and High Risk case management and successfully delivering results while working in cross functional teams and being a helping hand in continuously dynamic products in the Healthcare Tech industry.

Dolly Soni

Senior Vice President Projects

She comes with a rich experience of 18+ years in Customer Engagement and Relationship across digital platforms with brands like Kotak Securities, IIFL Securities, Indiabulls Ventures, Edelweiss Broking and IIFL Finance.

Management Team

Management Team

Ranjana Khutale

Senior Vice President - Retention

An MBA in Finance with more than 15 years of experience in Banking & Financial Services industry, successfully delivered & having expertise in Online & Offline Business Development, Product Management, Relationships management, Revenue Generation & Strategic Planning & Analysis.

Roshni Nair

Head of Human Resources

An MBA in HR and Marketing with close to 10 years of experience in various HR and Content spheres, she has worked with companies like KPMG and Deloitte. She is passionate about and specializes in end-to-end recruitment, new employee onboarding, employee grievance, and policy formation

Management Team

Management Team

Aniket Pathak

Chief UX Officer

Aniket has extensive experience in UI and UX design spanning 24+ years. Studied Human-computer interaction course at IIT Bombay, Have experience working with companies including LAT Infotech, TATA Communications, Reliance Entertainment, Cox and Kings, and the Hinduja Group.

Prathamesh Margaj

Chief Design Officer

Prathamesh comes with 12+ years of experience in UI and UX Design. Developed a passion for designing exceptional products and experiences that delight users. Throughout his career, he has led design teams across various industries and collaborated with cross-functional teams to create innovative solutions that have delivered business results.

Ronak Tanna

Delivery Head

IT Solution Architect having more than 18 years of experience in software application development and has worked extensively in requirement gathering, estimation and planning, execution, support, Team management and Product management.

Aneesh Chandran

Vice President

An MBA in Marketing with more than 15 years of experience in Banking & Financial Services. Successfully delivered and having expertise in online and offile business development.

Aniket Pathak

Chief UX Officer

Aniket has extensive experience in UI and UX design spanning 24+ years. Studied Human-computer interaction course at IIT Bombay, Have experience working with companies including LAT Infotech, TATA Communications, Reliance Entertainment, Cox and Kings, and the Hinduja Group.

Aneesh Chandran

Vice President

An MBA in Marketing with more than 15 years of experience in Banking & Financial Services. Successfully delivered and having expertise in online and offile business development.

Experienced Tech Team

Experienced Tech Team

Experienced Health Team

Experienced Health Team

Fitness Landscape

Fitness Landscape

These companies in the industry are burning considerably high in customer acquisition, while WYH has successfully cracked the B2B Shared Value Partner model!